The programme's vision is to create a region which is attractive and competitive, and characterised by knowledge-based cooperation and sustainable development. These values are to be found in the goals set down for each sub-programme. Öresund aims to become Europe's most attractive and competitive region, while Kattegatt-Skagerrak sets itself the goal of being an innovative and functional border region that offers a high quality of life.

The programme's broad objectives are to:

• Increase sustainable economic growth and contribute to the EU's regional development objectives;
  
• Develop a physically and organisationally homogeneous region by stimulating cooperation and common use of resources; and
  
• Increase integration by improving the mobility of people and businesses.

The aim and objectives of the programme will be delivered through 3 priorities.